LIGHTING SUPPLY
  • HOME
  • BLOG
  • ABOUT US
  • LEARNING CENTER
  • GLOSSARY
  • CONTACT US


a little light reading

Lighting Trends - Product Insight - Industry News

Seth Godin, Taking It Personally, and Commercial Lighting

1/13/2016

0 Comments

 
TurtleThis might not be Yertle, but it is a turtle. The original book cover is protected by copyright.
Renowned business author Seth Godin wrote a blog called "Taking it personally," which we resonated with here at Lighting Supply.

Not to beat the Dr. Suess theme to death (last year we wrote and posted a Suess-styled lighting poem), but Seth's fault: he brought it up. He was visiting a children's book store and asked the clerk whether they had Yertle the Turtle in stock. He was shocked to have the clerk ask if he knew who the author was. (One assumes that anyone in children's books knows this was written by Dr. Suess.)

Seth's point was that, if this store only hires people to take cash for books and not to know and care about their products and their customers' needs, this store is doomed.

From our point of view, businesses only thrive when they help their customers thrive, which is why we do indeed take it personally when we have the opportunity to help you with your lighting needs. We want to know the answers to your questions, or to find those answers. We want to have the right product in stock, or be able to get it for you. We want to price it right, ship it quickly, and actually send what you order.

Yeah, that last one is important: the lighting contractor on the job waiting for that part isn't thrilled when a substitute product is shipped, and we don't substitute without talking with you first!

In short, we want to care enough to make it personal. It's why we've not just been around since 1983, but why we've made so many friends along the way. Find it easy to order on our website? (We hope so!) We're glad to have you place that order online. But we're also glad to have you call, get to know us, and call again in the future for familiar, friendly voices.

So there you have it: we've just connected Seth Godin with commercial lighting. And you thought all lighting blogs would be the same.

0 Comments
    Popular Blog Posts

    Direct Wire LED Tubes vs. LED Tubes w/ Ballasts

    Do LED Bulbs Interfere w/ Garage Door Openers?

    Your Guide To Finding the Right Bulb

    Replacing Your Fixture's Glass Shade

    LS Case Study: Washtenaw County Road Commissions Upgrade to LED Lighting

    How to Light Your Warehouse Effectively


    ​Archives

    March 2020
    February 2020
    January 2020
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    May 2014
    April 2014
    March 2014


This blog's content is copyright © 2014-19 Lighting Supply.
  • HOME
  • BLOG
  • ABOUT US
  • LEARNING CENTER
  • GLOSSARY
  • CONTACT US